The founder of this line Ronit Furst, is a famed Israeli ceramics artist. Donning glasses for the first time, she decided to make the experience fun and personal by doing what she does best, and painting them. The frames themselves are typically high-quality plastic, and their whimsical polka dots, bright stripes, chess board patterns, and colored bridges form playful, colorful, wearable art.
high-quality plastic
Tel Aviv, Israel
See clearly without glasses, contact lenses or surgery! Orthokeratology, or Ortho-K, is the overnight reshaping of the cornea using a custom contact lens that’s worn while sleeping and removed upon waking for clear and comfortable vision all day. Many patients prefer this option to LASIK because it’s non-surgical: no lasers, surgical appointments, or recovery period required! Dr. Chen is an experienced expert in Ortho-K, and has helped children and adults correct their nearsightedness, farsightedness, and astigmatism with these specialized lenses. It’s the best non-surgical choice for anyone who no longer wants to wear glasses or contact lenses to achieve clear and comfortable vision.
Our comprehensive eye exams — as with many of our services — begin with a conversation about your eyes. Dr. Chen discusses your eye health history, your lifestyle, and how you want to be able to use your eyes every day. Each eye has unique vision, and as it turns out, every person has a particular preference for how they want that vision to be corrected. When Dr. Chen creates your prescription, he’s happy to accommodate the way that you want to experience the world around you.
Our Flatiron eye doctor, Dr. Chen, provides many different kinds of eye exams, each one tailored to the specialized needs of our patients. We offer basic vision testing, contact lens exams, color deficiency screenings, Orthokeratology exams, DMV eye tests, and evaluations for LASIK.
Eye Exam Waitlist Registration
Thank you for your interest in coming to see us for an eye exam. Unfortunately, we are not currently accepting new appointments. If you would like to be among the first to know when we’re scheduling new appointments, please sign up here.
10/10 Optics is New York’s only provider of FDA-approved Colorlite lenses, an innovative and leading-edge solution to correct color deficiency. It’s rare to find meaningful, practical solutions to colorblindness, and we’re proud to say our eye doctor Dr. Rozenberg is pleased to bring color and clarity to patients’ lives with Colorlite lenses.
We search the globe for best-in-class frames to satisfy our customers’ diverse interests. Our curated collections include independent, luxury, designer, and mid-priced eyewear, in fits that cover the expansive needs of our customers, including petite and plus sizes as well as adjustable nose pad installations, and Asian-fit styles.
With eyeglasses and sunglasses including independent designers from around the world in our optical store —some found exclusively at 10/10 Optics — the sheer variety of our collections ensures that we’ll have a design and shape to flatter your face! We also have close relationships with local designers, allowing us to create a truly customized pair of eyeglass frames just for you.
With over four decades of experience to our name, and our passionate 10/10 Optics team, it’s no wonder that we believe that choosing eyewear should be a wonderful experience. Our professional staff of certified opticians (who are also trained in eyewear aesthetics) will consider both your personal preferences and physical attributes when selecting frames; your skin, eyes, hair, and facial structure play just as big a role as your style, your daily routine, and your visual goals.
Once we’ve gotten a feel for what you’re looking for, we’ll take our time going through our extensive eyewear collections with you. When you’re ready to move forward with a new pair of eyewear, your optician will carefully fit the frames to your face to make sure they’re comfortable, stable, and that they let your distinct personality shine through.
